A new aid to Discoverability for authors

WhatÔÇÖs the value of the New Streaming Platforms? By: Murray Izenwasser Two similar apps recently took the social media universe by storm: Meerkat and Periscope. Both allow you to live-stream video directly from your mobile phone to the web. The real difference...

Debunking the Discovery Problem

By Joe Wikert Ever since ebooks gained traction the publishing industry has obsessed with what’s typically referred to as “the discovery problem.” The common wisdom is that discovery of the content will lead to fame and fortune. I believe digital...

How can authors partner with a bookstore? Ask a Bookseller!

by David Enyeart Recently at the Association of Writers & Writing Programs (AWP) conference in Minneapolis, Melville House publisher Dennis Johnson organized and moderated a panel about the many partnership opportunities for authors and independent bookstores....

E-books overtake paper in China

Digital media have overtaken books as the most read media in China, according to a national survey released on Monday. About 58.1 percent of Chinese adults read digitally in 2014, up 8 percent, while 58 percent read books, only 0.2 percent up, said an annual survey on...

Is the Traditional Publishing Industry Finally Catching Up?

By Mercy Pilkington Only a handful of years ago, self-published authors fought for legitimacy and respect while readers, retailers, and the traditional publishing industry scoffed at the notion that anyone would buy a book that hadnÔÇÖt been passed through the...